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Wednesday, July 26, 2017

Dragons Den lesson

In a group, you will create a product to show to Dragons Den, and a panel of investors who may want to invest in you.
First, come up with an idea. Developing the product or service is the first step. You need to create something UNIQUE and WORTH BUYING!
  • What are the features of the product or service?
  • What is the design the look (packaging) of the product? Outline its purpose.
  • How is this different from products or services that already exist in the market?

Next, think about your customers
  • Who would your buyers be? Describe them; men or women, children between certain ages, someone with an exceptionality etc. Outline how this product is directed AT THEM
  • Based on this, what would you charge for the product?
  • Do you have a patent? (Say you file a patent for the product. It stops others from developing a similar idea!)

Developing your company behind the product
  • Come up with a name for your company.
  • Come up with a slogan for your company and the product.
  • Do you have a logo?

Now test out the market
  • Have a friend or family member use the product
  • What did they think about it?
  • You may want to include them in your presentation as a firsthand account. Or you can have quotes from people who tried it and loved it
The business plan
  • How many of this product do you want to make?
  • How much will it cost you to do so?
  • Consider employees needed, a space to make the product in, how much you will sell it for to make a profit, etc. YOU WANT TO GET PAID

Now create your presentation, practice, and get ready to pitch this idea!!!!!

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